When you hear the word networking – how do you feel?

Curious? A little awkward? Or maybe you’re thinking of warm wine in a cold conference room while you politely make small talk!

We get it. Networking has a bit of a reputation. But in reality, whether you’re a business owner, a freelancer, a creative or somewhere in between – it’s one of the most valuable (and underrated) tools in your professional toolkit.

At its heart, networking is just connection. It’s about being part of something bigger than your own inbox or calendar. It’s about surrounding yourself with people who get what it’s like to wear a dozen hats and still find time to chase bold goals.

The Power of Showing Up

Networking isn’t just about handing out business cards or boosting your LinkedIn count. It’s about building genuine relationships – the kind that lead to new ideas, opportunities, support and sometimes even lasting friendships.

And the benefits? They’re backed by data.

Connections matter
LinkedIn’s Inside the Mind of Today’s Candidate report found that 70% of people were hired at a company where they had a connection. A quick conversation at an event could be the start of your next career step.

People trust people (way more than ads)
According to Nielsen’s Global Trust in Advertising study, 92% of us trust recommendations from people – even strangers – more than we trust branded content. Just showing up, sharing what you do and having a real chat could be the reason someone chooses you over a competitor.

Strong networks support stronger businesses
The Australian Small Business and Family Enterprise Ombudsman (ASBFEO) reports that small businesses make up nearly 98% of all Aussie businesses and are more likely to thrive when embedded in community and peer support networks. Because growth doesn’t happen in isolation – it happens together.

It’s where lightbulb moments happen
Harvard Business Review has found that employees with stronger professional relationships are more productive, more creative and more satisfied. The same applies to business owners. Chatting with someone outside your usual bubble can shift your perspective and help solve a challenge you’ve been stuck on for weeks.

Don’t just take our word for it, let’s here from some of our members!

One of the greatest benefits I’ve experienced as a member of Be.Bendigo has been the connections I’ve made through their events. Running a business can sometimes feel like you’re on your own, but the After 5 events, Women Connect sessions and other networking opportunities have opened the door to a whole community of like-minded people who genuinely want to support one another.

A standout connection for me has been meeting Eve from Eve Digital. We first crossed paths at a Be.Bendigo event and since then she’s become a trusted partner, helping with some of our marketing. It’s a perfect example of how these events don’t just provide inspiration and conversation on the night – they create long-lasting relationships that help businesses grow and thrive.

What I love most is the atmosphere. There’s always a friendly face to greet you, plenty of opportunities to share ideas and a real sense of encouragement. For me, attending Be.Bendigo events is not just about professional networking – it’s about being part of a community where collaboration is celebrated and friendships are formed.

I’ve met so many wonderful people through Be.Bendigo and I always leave an event feeling energised and excited about what’s possible. These connections make a huge difference, both personally and professionally and I’m grateful to be part of such a vibrant business community.

— Hayley DeJong
Proactive Finance Group

Through Be.Bendigo I had the chance to reconnect with Hayley DeJong from Proactive Finance and what a journey it’s been!

Hayley was instrumental in helping me secure the property for my business and since then she has continued to be such a huge support. She came on board as the Major Sponsor for my book launch Where The Waves Break and now we’ve teamed up again with the launch of Season 3 of my podcast The Soulie Insider – with Hayley once again as the Major Sponsor.

I’m so grateful for this collaboration and the way our businesses continue to support and celebrate each other.

— Gayle Wilson
Soul Care Healing

Why Be.Bendigo? 

We’re not just here for the business card swap – we’re here for the long game.

Be.Bendigo exists to help you build meaningful connections, grow your impact and stay plugged in to the business community around you. Whether you’re just starting out, scaling up, or somewhere in between, there’s a place for you here.

When you join our network, you’ll get access to:

• Events that make connection easy – from After 5s to leadership sessions
• Workshops and mentoring – because support should feel practical and real
• A community that’s on your team – championing your wins and backing your growth
• Advocacy that gives your voice a platform – locally and beyond

Because there’s power when local business owners, professionals and changemakers support each other.

Let’s Ditch the Awkward and Keep It Real! 

The best networking isn’t about pitching or performing – it’s about showing up as yourself. Listening. Offering value. Being curious. And that one conversation you almost skipped? It might just lead to your next big thing.

So go on – grab the name tag, pour the coffee (or wine) and start the conversation!

Want to make networking a more powerful (and enjoyable) part of your business life?

Join the Be.Bendigo community and discover how far connection can take you.
👉 bebendigo.com.au/membership